- Want me? Click me! Want me? Click me!
Anti-Agency is the alternative model agency “ripping up the rule book”. Founded in 2013 by Lucy Greene and Pandora Lennard, it started as a hub for the coolest creative kids in London, and more recently evolved into a collective; hosting exhibitions, creating zines and collaborating with brands.Name:Lucy Greene & Pandora Lennard Location:London Occupation:Founders of Anti Agency
How would you describe what you do?
L: A creative agency that looks for cool new talent to represent and brands to work with.
What do you look for in a model?
L: Individuality, a special personality and talent.
P: The type of person that you get a girl crush on!
What advice would you give to girls who want to make it in the creative industries?
L: Work hard for everyone and anyone. It’s important to keep motivated.
Have you got anything exciting planned at the moment?
P&L: Our magazine, expansion to the USA and another upcoming exhibition to name a few.
What inspired you to start Anti-Agency?
L: My gorgeous, unique, talented friends who I wanted to sign up to my own agency!
P: Wanting to have a platform to do things differently.
Favourite BABY-G memory?
L: A mint green hand-me-down from my mom.
What makes you Pretty Tough?
L: Being a Gemini with Scorpio rising.
P: Having a cute smile and a sharp tongue.