It's our 20th anniversary and to celebrate we are taking a trip back in time to the year we were born with the classic DW-500C model and the retro BGD-500 series.
Flashing back to the touchstones of 90's style while still toasting modern millenial tastes, this years range of BABY-Gs is nothing short of gorgeous!
Casio launched BABY-G in 1994 as the sister brand to G-SHOCK. The original DW-520 model inherited the shock resistance and toughness of the G-SHOCK in a smaller case to fit women and pop colouring expressing the design concept of "Tough & Cute" and oh how we went crazy for these back in the day. Gaining popularity, especially among young ladies in their late teens, the BABY-G blazed a trail for digital watches to become a part of women's fashion. Since then, the lineup has been expanded with continually advancing features and designs.
The 20th Anniversary BGD500 series is based on the original styling of the DW-520, the first ever BABY-G watch. It features a simple square form that symbolizes the watch's toughness, a protector that gives an impression of its shock resistance, and a cute roundish "G" logo. The new watch is also water-resistant up to 200 metres.
The anniversary line-up includes models in three colours: the turquoise blue used in the original DW- 520; black, which is the brand colour of G-SHOCK watches; and the same yellow used in the limited edition model of the original DW-520. The packaging is printed with "20th Anniversary" and two stars, completing this watch as a special release befitting the 20th anniversary of the BABY-G brand. The range also features the BGD501-2, a watch that will sweeten any arm party with a cotton-candy-coloured light blue band sporting pink accents.